Connect Care

Healthcare Branding for Start-Up Focused on Patient Care and Medication Timing

Connect Care approached us as a start-up seeking a strong visual identity to launch their service. The healthcare industry demands credibility, professionalism, and empathy — all critical factors in medical branding that connects with patients and healthcare providers alike.
Our challenge was to craft a brand identity that balanced clinical reliability with a warm, supportive tone, helping patients feel confident and cared for when managing their medication schedules.

Comprehensive Healthcare Branding for Connect Care’s Startup Launch

For Connect Care, we delivered a complete healthcare branding package tailored to their goals. The project included refined logo concepts, a detailed brand style guide covering fonts, colour palette and usage, as well as a custom icon set for both digital and print applications. We also created cohesive social media branding assets, stationery templates, and a professional email signature. Our startup branding services helped position Connect Care as a trusted name in medical branding, healthcare innovation, and patient-centred design.