Eventure Furniture approached us in need of a complete visual identity — starting with the name itself. We led the name ideation process, landing on "Eventure" to capture their purpose: transporting furniture to events, with a sense of movement, experience, and adventure. From there, we developed a bold new brand including a bespoke logo suite, typography system, colour palette, and brand assets. These were all brought together in a clear, user-friendly brand guidelines document, covering tone of voice, social media design, stationery and more. We also designed a fully responsive Webflow website to reflect their new brand and support growth in the events sector.
As part of the overall furniture brand design for Eventure Furniture, we developed a set of custom brand iconography. These bespoke icons were designed to reflect the brand’s service offering and adventurous spirit — and serve as consistent visual assets across all digital and physical materials. Whether on the website, social media, printed brochures or event signage, the icons help reinforce brand recognition and support a seamless brand experience. Creating iconography that’s flexible, recognisable, and on-brand was key to building a strong foundation for Eventure’s visual identity.
