To kick off the rebrand, we created a confident new logo system inspired by Khobar’s local culture, football legacy, and the client’s admiration for Juventus' modern rebrand. Taking cues from their clean, flexible approach, we developed bold typography, heritage-driven colours, and a versatile badge structure. The result is a visual identity that honours the past while pushing the club boldly into the future. Our football club branding process covered every angle, from symbolism and storytelling to scalability and spirit.
We designed bespoke home and away kits with strong, modern colourways and cohesive styling, reflecting the strength and unity of Khobar FC. Complementary merchandise included scarves, training gear, and lifestyle items. From matchday programmes to stadium banners, the full visual system is instantly recognisable and community-driven.
